META ADS OPTIMIZATION

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Powerpod

Objective:

To increase booking numbers and sales.

Approach:

Run traffic campaign to collect data, and utilize those audiences to retarget for message campaign.

Results:

• Gained 2x increased in message numbers by every month.

• Gained 33% increased in new contact numbers from the start of the campaign.

• Achieved KPIs booking numbers that committed to the client.

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HER Concert (KU)

Objective:

To promote concert and sell tickets.

Approach:

Run traffic campaign to lead potential audiences to book the ticket on client’s website. Run message campaign to drive them book the ticket on messenger.

Results:

•Achieved target ticket numbers that committed with the client.

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