SEO OPTIMIZATION


Ascot International School

Objective:

  • To improve website performance and drive traffic to their website.

Approach:

  • Execute both on-page SEO by creating SEO articles, and off-page by creating quality backlinks that could lead potential users to their website

Results:

  • The tuition fees page gained 8.5K views in Aug, showing a huge increase of 6,550% due to the school reopening season.

  • SEO metrics like UR, Ref domains, and impressions increased month by month.

  • Off-page SEO builds the site's reputation and authority through external means.


Amazing Properties

Objective:

To fix technical issues that are occurring on the website. Then, enhance website performance and improve target keywords as per client’s requests.

Approach:

Implemented website analysis tools to diagnose the errors. Fixing CSS, JavaScript, and others. Then, revise headline, meta description, etc. Created SEO articles.

Results:

• Website page that is used to show error, back to be online.
• Spending less time to download website page (-30%)
• Website traffic increased and bounce rate decrease significantly.


Novotel Sriracha

Objective:

Get more regular customers and need more exposure, want the message out with the product, offer and recognition.

Approach:

Focusing on both generic and branding keywords to attract target users to visit the website.

Results:

•Received total 210 bookings within one month.
•More than 10 branding keywords ranked 1st position in search.


Koonying Car

Objective:

Increase website traffic, and inquiry volumes within given budget.

Approach:

Run SEM campaign by 2 different objectives parallelly, which are traffic and performance max. Keep updating car images and optimizing.

Results:

• 50% increased in website traffic volumes.
• Gained more than 2M in impression each month.
• 35% increased in inquiry numbers.
• Number of client visiting the showroom increased significantly.


Nescafe

Objective:

To accelerate quality traffic to the website and drive potential target to explore more information and trigger consideration.

Approach:

Improving quality traffic by adjusting campaign structure to match consumer intent, using RSA adtext to increase %CTR.

Results:

•Achieved BPI score over 90/100 after changing bidding strategy.
•Drove higher %CTR after applied RSA adtext.
•Decreased lost rank to increase %SOV
• Generated higher website traffic.
•Quality score reached over 6.


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WEBSITE CREATION

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META ADS OPTIMIZATION